Wellington SEO Agency For Keyword Research

Wellington SEO Agency Says Keyword Research Is Essential for A Business Website


Wellington SEOFor a website to be successful you need good quality keyword research. This gives the website owner good basic information not only for making the pages of the website match searchers’ browsing, but also gives the direction for all other online marketing actions.


If you don’t do it properly, your digital marketing will be more difficult, and most likely a failure. D If you get it done correctly, your site will be an engine for new leads for you. Well-researched keyword analysis will put you ahead of the competitors. Poor keyword research will leave you trailing way behind your competition. Below are some keyword research ideas used by a Wellington SEO agency.


Brainstorm a Range Of Keyword Options

Start your keyword research by brainstorming various words to describe your company’s operation. You can build a few sets of types of keywords like the actual service or industry. Add in plurals as well. Choose the verbs from the nouns of the industry for example, accounting from accountant.


Then come up with a list of the actual services you provide. Sticking with the accountant you could have annual returns, tax filing, GST returns, bank reconciliation, payroll, etc.


Finally, add in your location including the region and postcode.


The next step is to set-up a three-column spreadsheet. Name the columns:

The service, business descriptions, locality.


Enter the words, and then merge them together.


Combine the words to make multiple versions. A simple function using = cell & cell, then copy, paste special, values will convert the formula into a combination of words.


That all sounds complicated but it’s quite simple.


For example, a mortgage broker in Wellington,


  • “mortgage broker” for each of Wellington, Khandallah, Roseneath, etc.
  • “mortgage brokers” for each of Wellington, Khandallah, Roseneath, etc.
  • mortgage broking companies” for each of Wellington, Khandallah, Roseneath, etc.
  • mortgage broker service” for each of Wellington, Khandallah, Roseneath, etc.
  • mortgage broker specialist“ for each of Wellington, Khandallah, Roseneath, etc.


As a result, you can quickly build from one keyword, “mortgage broker in Wellington” to 25 with only those few variations. Imagine how many more you can make.


Search-terms with multiple words, are known as Longtail Keywords.  They have much lower search volumes but are much easier to get to the top of Google for.


  1. Use The Google Keyword Planner For More Research

Google’s keyword tool can produce more keywords and provide a guide to the popularity of each search-term by showing a range of the number of times that phrase is searched each month.


If you enter the domain name of your competitors, it can also show you their keywords too.


  1. Keyword Research Software

If you want to automate parts of the keyword research process there is a range of different tools you can use. Most of them draw their data from Google’s database, so the results will probably be similar but the advantage is the time it takes to complete the research.


Some will also give other data such as how difficult it is to rank for that terms based on the quality of the competition.


Keyword Research Service By A Wellington SEO Agency

If this sounds daunting or you don’t have the experience in Excel, then a Wellington SEO agency can help you. Someone who has carried out keyword research hundreds of times would be a good route for you to take.


Keyword research is not a guarantee of getting to Number 1 in Google however, it does give you lots of data you can use for your website, and other online marketing activities.


For assistance with your keyword research click here for GIG Internet Marketing, a Wellington SEO agency.


Orewa Family Lawyer

How An Orewa Family Lawyer Can Help You With Certain Family Matters

People often assume that family matters should be handled inside the family. However, in some cases, these kinds of things need to be handled by lawyers. Often family related issues are charged with emotion and so a good Orewa family lawyer can explain each party’s rights, and so taking out some of those emotive problems. If you’re dealing with a particularly challenging situation, a lawyer will be able to do a lot to help you.


An Orewa Family Lawyer Can Let You Know What Your Options Are


The average person doesn’t know all that much about the law. That is why it is so important to talk to a Orewa family lawyer in these kinds of situations. An attorney will be able to go through your options with you.


If you talk to an attorney about your case, you’ll wind up with a clearer understanding of your issues. Your lawyer will be able to talk to you about your problems. They’ll let you know if there’s a way to resolve these issues.


A Lawyer Will Meet With You For Free Initially


Orewa Family LawyerYou shouldn’t have to spend money if you want to talk to a lawyer. It is standard for lawyers to offer free initial consultations. You should be able to meet with a lawyer even if you cannot afford to spend much.


You will be able to talk over the specifics of your case with your solicitor. Your lawyer will also be able to talk to you about the financial side of things. Once they have given you all of the necessary information, you will be able to decide how you would like to proceed.


A Lawyer Can Provide You With Perspective


When arguments are kept within the family, it can be difficult to see all sides of the situation. However, a lawyer isn’t a part of your family. They should be able to provide you with a perspective that you wouldn’t otherwise be able to see.


Your lawyer will be able to give you an outside perspective based on the laws of New Zealand, not just what someone has been told by a friend. This can be tremendously valuable during a trying time. Your lawyer won’t take sides, and they won’t make any judgments. Instead, they will talk to you about the legal aspects of your case. Speaking with a lawyer can be tremendously valuable.


A Lawyer Can Answer Your Questions


If you have questions, and you are hoping for answers, your lawyer will be able to give you the answers you are looking for. They will be able to talk you through this situation and explain things that you might not have understood otherwise.


If you have questions, you shouldn’t have to seek out answers to those questions on your own. Instead, you should try talking to someone that qualifies as an expert. A lawyer should be able to help you with all kinds of family members. If you have questions, they will have the answers that you need.


If you are in the midst of a difficult family situation, talking to an Orewa family lawyer should be your first step. Your lawyer will be able to do a lot to assist you. They will be able to help you navigate this challenging situation. No matter what you are dealing with, your lawyer should be able to bring things to a peaceful and satisfying resolution.